Slightly Imperfect

 

Slightly-Imperfect- JGF - 102315_1(k)

The pile of irregular tote bags have grown big, so we were thinking of something to do with them. Maybe turn them into pillow cases? But then we thought of an old print idea that has been in the drawer (or sketch book) for many years.

Slightly-Imperfect_marks

We have collected small marks for “irregular quality” during the years. The first one’s were found on cheap t-shirts and underwear bought in New York in the 1990’s.

Now we have let them be the main motif on some bags!

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The expression ”slightly imperfect” is kind of funny. It sounds humble but at the same time says ”almost perfect”. Like the swedish expression ”Obetydliga skönhetsfel kan förekomma” which means something like ”insignificant beauty imperfections might occur”. And who doesn’t feel like that at times?

 

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Woods

jgf_woods-feature

A forest silhouette in magenta on a tote bag. The silhouette is shot in the forest by the clear-felled area where our prints “Sisaret” and “Long Play” come from. We enjoy going to this remote place in the finnish country side for inspiration and recreation.

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jgf_woods-text

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Kotten tote bag

jgf_kotten_tote

The Cone is a favorite among our prints for the kids, so we had to print it on a tote bag as well! A piece of the beautiful forest, plain and simple.
Organic cotton for the sake of the planet.

jgf_kotten_tote_narbild

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Long Play

Which is your favorite record?
Here is a way to show the world which music inspires you.

The music gets new visual forms and become more and more  digital, but we like the tactile feeling of a gramophone record, to grab a cover and pull out a long play!

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We see the print as a hybrid between two of our biggest sources of inspiration – music (LP) and nature (log). We call it simply Long Play.

Originally it was created as an alternative album cover for the delightful pop duo The Forest And The Trees and is now living its own life and has evolved into a kind of monotype. Every tote bag will be unique!

We screen print the “LP” without the title and when you decide which record title you want us to customize the bag with, we print the text using a custom-made template.

template

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Right now it’s available with green or pink label at supermarket and signerat.

Sisaret!

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sisaret

Sisaret is the Finnish word for sisters. This print is dedicated to Esa’s late mother and all other sisters. In the 60’s and 70’s there was an unwritten rule in some churches that women shouldn’t cut their hair but wear it in a topknot (pingstknut in swedish), the tighter the better. To get the right feel for this print we took pictures of timber in the Finnish countryside. These are the first prints of Sisaret and there is more to come! If you would like to carry one of these rare beauties, you find them at Supermarket or NDC.

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sisaret-inspiration

Camp meeting in the late 60’s, Finland.

Gym bag. Gympakasse!

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Do you need some inspiration for a new training season? These totes are the result from our experimentation at the print workshop in Simrishamn some years ago. The overall was bought at the nearby fleamarket “Suckarnas gång”. Now you can find them at Supermarket.

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kassar med Lööv

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Available at Supermarket and NDC.

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Vårmode

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Lite bilder från busig vårplåtning på balkong! (Bland pressbilder finns andra, högupplösta bilder av cirkulationspåsen och kottkassen.)